In a letter to fans, the Grateful Dead today announced two additional “Fare Thee Well” shows, on June 27 and 28 at Levi’s Stadium in Santa Clara, California. Following the overwhelming demand for mail order tickets for their 3 Chicago shows in July, and the limited number of tickets allotted to mail order for those shows, they seem to have finally gotten it right by offering all 65,000 seats for each Santa Clara show via “an online mail order” (lottery), which begins immediately and ends Tuesday April 14 at 11:59AM, EDT. The letter states, “We believe that this process is the best way to give each of you an equal opportunity to obtain tickets at the most affordable possible prices.”
According to the announcement, “We will not be adding any more Fare Thee Well shows. The three Chicago shows will still be our final stand. We decided to add these two Santa Clara shows to enable more of our fans to celebrate with us one more time. But this is it. If you can’t make it to the shows, we are working on ways for you to still experience our Fare Thee Well, from wherever you might be. Stay tuned for those details.”
More from the Dead’s letter to fans:
“Ours wasn’t just a long, strange trip — it was a VERY long, VERY strange trip. We weren’t sure what it was going to be like to put a punctuation mark on the end of it. None of us anticipated the overwhelming outpouring of love and interest following our initial announcement of the shows at Soldier Field, and we were blown away by the response.
“We have tried to do the right thing wherever we could for the Chicago shows by honoring the roots of where we came from, while dealing with the realities of the current times. But that’s hardly comforting when you’re shit outta luck for tickets and your only option is inflated prices on secondary ticketing websites. That would piss us off too.
“From the moment these shows were first talked about, we have been thinking about what we could do to honor the roots of our Deadhead experience, even in the face of changing technologies. (Remember: Ticketmaster didn’t even go online until we got out of the game.) These shows were always intended as an expression of our gratitude, to both the music and the fans, so it’s important that we get things as right as we can.
“We have always been proud of our in-house mail order ticketing process, and the phenomenal way our fans have built a tradition out of turning a standard envelope into a frame-worthy piece of art. Some 60,000 mail order tickets were issued for the Soldier Field shows by the good folks at Grateful Dead Ticket Sales — yet we were still crushed to see how many of your beautifully designed envelopes did not get tickets.
“For shows of this magnitude, it’s impossible to eliminate every scalper. However, we offer you this: Working with our partners, we are using an online ticketing platform for the Levi’s shows that will help ensure that the tickets for these shows will get into the right hands, the hands of our true fans. We believe that this process is the best way to give each of you an equal opportunity to obtain tickets at the most affordable possible prices. We are are proud to announce that 65,000 tickets per night will be available via the ‘online mail order’ for the Levi’s shows.”
Read the entire text of the letter here.